The secretĪccording to Temkin, the secret to the Cards Against Humanity business model isn't at all complicated: 'We sell a game for money, and we spend less than we make.' Temkin says that this model has led the company to strong year-over-year growth, despite his constant fears that the 'bottom is going to fall out' one of these days. 'You don't want to let people see you sweat,' says Temkin.
Whichever player has the funniest 'answer' to the question wins the hand.Īnd CAH happens to be both: With 30 employees and counting from its Chicago-area office, as well as lucrative retail deals with Amazon and Target, it's gone from Kickstarter sensation to thriving small business.īut it also happens to be one gigantic, ongoing comedy routine, created by people doing hard work behind the scenes to make sure the joke never gets old. It often indicates a user profile.Ī black 'Question' card and a white 'Answer' card. Account icon An icon in the shape of a person's head and shoulders.
